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GoGo Gear News

I just returned from Boise, ID, where I debuted the GoGo Gear line at Scooter’s of Boise.  Owners Kathy and Kitty were excited, and enthusiastic about the GoGo line- enough so, that they asked me to factory rep the line at their re-grand opening at their new location at 108 N. Curtis Road in Boise.

GoGo Gear’s Arlene Battishill, authorized and sent a full size run of the Black Trench jackets for the event.  This allowed the ladies to try on the jacket to find the perfect fit (sizes 2 to 24!). Arlene also sent her sample Cafe jacket (red), which was a huge hit with everyone! The styling of the jacket was described by most, as oriental. The Cafe features elegant lines, two-way zipper, and full mesh sides for ultimate ventilation.

Sunday June 27, 2010, this post about the GoGo Gear line was published on The Recessionista ™  “…. An Interview with GoGo Gear’s Arlene Battishill “(see full story here: click).

“Some of the most mod and stylish figures of the swinging 60′s were influenced by motorcyle riding gear.  James Dean and Marlon Brando started the trend in the 1950s by popularizing leather riding jackets in movies, and later, fashion icons like Marianne Faithful, Twiggy and Jean Shrimpton were seen around swinging London wearing stylish trench coats, leather boots and even mod riding hats.  Fashion forward to today and those styles live on in the Go Go Gearline founded by Los Angeles fashion innovator and scooter devotee Arlene Battshill. Her company provides “scooter girls” with stylish riding gear that channels 60s sensibilities, while offering protective gear that is as practical as it is modern. The Avenger’s Mrs. Emma Peel would love the Go Go Gear stylish trench. Beyond the trench, the Go Go collection includes a military jacket, a vintage looking designer coat, a ventilated jacket called the Cafe and  a sleek short jacket called the Racer.  The designs are cruelty free as they are not made from leather, which has always been the material used for traditional biking gear.” To read the rest of the article: The Recessionista

Arlene Batishill in Gray Trench Jacket

 

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Posted on: Monday, June 28th, 2010 at 10:33 am

Posted in: Motorcycles & Scooters

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